humble luxury that is felt


Table of Contents

CORE | ASSET LINKS | BRAND LANGUAGE | CREATIVE GUIDELINES

 


THE CORE


Eyn Vas is a collection of designer essentials, conceived in consideration of both our evolutionary origins and modern environment, and crafted with appreciation for the human body as a catalyst for consciousness.

We’re striving to provide the most luxuriously comfortable, beautiful, and liberating garments on the planet at an accessible price.


 


 
 
 

 
 
 

TYPOGRPAHY

The primary font used for the brand is Omnes. The main weight used should be “Thin”, but in instances where scale is quite small, please use “Light” for increased legibility. Other similar fonts may be used when Omnes is not available.

If a serif is needed for a communication piece please use Juana Light or similar.

COLOR

The color palette is a reductive set of neutrals, focusing on off-white to warm light grey & off-black to deep black. Optic white, cool grays, and mid-grays are avoided unless needed for legibility or fidelity to imagery.